BASIC REQUIREMENTS:- Students should have basic computer skills and be comfortable navigating online. SYLLABUS:- Marketing Fundamentals In this course, we give you a framework to help you organize and plan your marketing approach. We also introduce you to three companies that are featured throughout the Digital Marketing Nanodegree program as examples of how to apply what you learn in both B2C and B2B contexts. Prepare to Market Content Strategy Content is at the core of all marketing activity. In this course you learn how to plan your content marketing, how to develop content that works well for your target audience, and how to measure its impact. Social Media Marketing Social media is a powerful channel for marketers. In this course, you learn more about the main social media platforms, how to manage your social media presence, and how to create effective content for each platform. Market your Content Social Media Advertising wi...